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best ways to market your business in Italy

How to find new clients in Italy: for entrepreneurs, startups, SMEs

Do you want to grow and expand your Business in Italy?

Are you looking for advice on how to market and sell your products or services in Italy?

How to find new customers outsourcing sales and marketing functions?

You may need Do Business in Italy Solution.

Who I am: experiences and successes

I’m experienced Marketing Professional, appassionate about International Business, Startups, Entrepreneurship, that want to explore the Italian market and grow.

My last achievement – still going – was bring a German startup into the Italian market with a growth of 25% monthly, thanks to a specific initial go-to-market channel, shared with the founders.

I’m good at work with Entrepreneurs, Startups, Small and Media companies to help them reach their target market or create more brand awareness for their business.

I conducted Direct Marketing Campaigns for the acquisition of new customers also for Multinationals that needed a targeted action for the development of their business in Italy: USG People Group ( Personnel Search and Selection ), Alere Toxicology (now Abbot), Medusa Healthcare Software – IBM Business Partner.

Small companies work fast: 5 Top Ways and Benefits

Small companies work fast: they need quick first response about a product/service ina new country or market

Do Business in Italy solution is ideal for:

  • Online business: for those who have already developed an online business in their home countries/another  countries and need to start exporting to Italy;
  • Small Business: Italy is a country that favors small and medium-sized enterprises, I can be your first person on the ground to develop your business idea strategically and operationally;
  • Enterpreneurs: if you are a foreigner in Italy and want to set up a business here, I have a word wide range of service supporting your offline business ( accounting, legal etc)

To maximize the chances of success for your business, I show you 5 Best Ways to Market Your Business in Italy with only one experienced professional

5 Top Ways are:

  1. Marketing support
  2. Business Development
  3. Market Research
  4. Networking events
  5. Strategic partnership

The benefit is specified below each step.

#1 Marketing Support: Web, Blogging, Social Media

For your business in Italy you need Online Marketing Support that includes:

Business Website SEO friendly: I can translate in italian your new landing page or ITA website or develop a new one through the best suppliers on the market.

Social Media Account Management: I can help you create and manage your social media accounts effectively to create an effective online presence for your business that will attract more customers and profits.

Blogging, Articles, Digital PR: I  develop your content marketing strategy throught different channels like  web article, blog posts SEO friendly, Digital PR.

Brochures and flyers: creationing and printing of institutional or promotional brochures.

Benefits: set up an italian marketing office in 2 weeks,  saving any extra personell and the there with-connected risks and costs.

#2 Business Development to increase sales

Business Development increase your sales, generate more leads expand your customer database.

I can generate for your business hight quality leads throught Direct Marketing Campaign (cold calling, email, sales appointment)

Contacting new customers, following up with them, and closing more deals.

Benefits: set up a sales office in Italy in 2 weeks, saving any extra personell and the there with-connected risks and costs

#3 Market research

Identify potential competitors and customers, analyzing main competitors online and offline.

Using cold calling, questionnaires or questions for the job-to-be-done interview.

Benefits gauge the interest of prospective customers on services /products in 4 weeks

 

#4 Networking Events

Increase the business opportunities through the exchange of references or personal networking is crucial for some business to develop new business opportunities, to raise funds, to find the best partnership etc..

Networking groups, made up of professionals and companies that want to develop new business opportunities, can increase the business volume for italian and foreign customers.

I was one of founding members of 2 Roman chapters of BNI, the largest business networking and referral organization in the world and helped BNI to launch these chapters from a marketing and communication prospective. One of these chapters was international.

I can help you representing your company or brand during networking event introducing you and your business to the right community of people and professionals.

Benefits: Represent your company, business, brand at the best networking organizations in Italy

 

#5 Strategic Partnership

Strategic partnerships are key to success in any industry.

They allows organizations to tap into new markets and reach new customers.

I can find the right Partner for you to complement your company’s strengths and help to address its weaknesses.

Benefits: support in time and resources to build a strong, trusting relationships with your partners in Italy.

 

Thanks for reading my article!

If you want to deepen your business project in Italy, write to me or set up a call in the form