Expanding into the Italian market is not just about having a good product—it’s about staying in the game. Many international companies invest time and money in trade shows, email campaigns, and distributor research, only to stop short when it comes to one of the most important parts: sales follow-up and local support.
At Do Business in Italy, we specialize in integrated sales support for exporters to Italy, especially those already generating interest but struggling to convert it into sustainable business.
Why You Need Local Sales Support
Italian business culture values relationships, consistency, and proper timing. After initial contact, delays or non-local communication styles often result in lost opportunities. Export managers are frequently overloaded and can’t follow up on every lead, especially across languages and time zones.
That’s where we come in.
Export sales management for the Italian market: From Lead to Deal
We provide a modular sales support for exporters to Italy: a service tailored for foreign companies targeting Italy. Key features include:
Follow-up on Existing Leads
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Professional re-engagement of contacts acquired at trade fairs, B2B events, or inbound inquiries
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Phone calls and emails in Italian to restart conversations and verify interest
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Updates on buyer needs, objections, timing, and next steps
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Structured handover back to your sales team when interest is confirmed
Agenda Management & CRM Updating
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We schedule meetings, coordinate calls, and keep your CRM or spreadsheets up to date
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Includes reminders, follow-ups, and actionable notes to help you prioritize
Post-Fair Campaigns – and On-Site Representation
Don’t let your investment in trade shows fade—convert those leads into real business.
We manage the full follow-up cycle after events like Cosmoprof, Sana, Cibus, Medlab, and others:
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Personalized emails and calls to leads you met during the event
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Categorization and prioritization of contacts based on interest level
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CRM updating and meeting scheduling
We can also attend trade fairs on your behalf:
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As visitors, we scout the fair, identify potential partners, and collect new leads
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As part of your exhibition team, we welcome Italian buyers at your stand, present your products in Italian, and support live negotiations with local companies
This unique “hands-on” approach ensures not only visibility but true commercial engagement with the Italian market.
What Complements Our Sales Support for Exporters to Italy
To strengthen your presence in Italy, we offer strategic services that work alongside our core sales support activities:
Audit: Ready for the Italian Market?
Many companies ask: Are we really ready to sell in Italy?
We offer a one-shot or quarterly audit to evaluate your market positioning, pricing, compliance with Italian regulations, and distributor appeal. The result: a clear roadmap with strategic and practical next steps.
Temporary Export Manager (Return Activation)
Do you have past clients or contacts in Italy that have gone quiet?
We reactivate cold leads, update old databases, and reinitiate conversations with previous distributors, agents, or clients—efficiently and respectfully.
This service is ideal for companies that had a previous presence in Italy but never consolidated it.
Sales assistance for international brands in Italy: Who Is This For?
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Exporters who have gathered leads in Italy but need help managing them
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Companies with limited internal resources for sales follow-up
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Businesses that paused their activity in Italy and want to restart
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Brands looking to re-engage distributors or test new approaches without hiring full-time staff
Let’s Boost Your Presence in Italy
We are not just a consulting firm—we’re your extended commercial arm in Italy.
Ready to get back in touch with your Italian leads? Want to understand if your product can succeed in this unique market?
👉 Contact us today to activate your personalized sales support for exporters to Italy.
